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Encouraging Mom Friends

Sometimes an encouraging text or note can make someone else’s day.

Two weeks ago, a friend sent me a “You are doing a great job…” text and it brightened my day. It was especially nice to get that note over a weekend swamped with kid activities.

For many families, the weekends become a whirlwind of activities for their children: lessons, birthday parties, carnivals, festivals, etc. If you are a working parent, free time for yourself may be scarce or nonexistent. You may focus on your children’s interests and neglect your own hobbies or needs.

When was the last time you send a mom friend an uplifting note? It only takes a few minutes to send a text or email, and your pal will surely appreciate it.

Next time you find yourself spinning your wheels or tearing your hair out, take a moment to send a Mom friend complimenting her non-stop energy, well-mannered kids, or another aspect you’ve noticed about her.

Motherhood is a demanding job, regardless of if you are working full time, part time or stay-at-home.

Moms, support your fellow mom friends! Remember there are others out there who are facing the same challenges you are.

Image: FreeDigitalPhotos.net

Mom Power

Yesterday I had the pleasure of attending a MomMixer at the XIX Restaurant at the Bellevue run by Whitney & Colleen of Mom Mixer Events. Mom bloggers from Philly, Jersey, NYC, Baltimore, DC and beyond attended.

Brands had fun activities planned at their tables – from cool toys to interact with, to makeovers, a photo booth, massages, a make-your-own perfume bar and more. I admire Whitney and Colleen for building a successful event business.

I always enjoy Mom blogger events because I have so much in common with these women. We are all entrepreneurial and risk-takers—creating brands, redefining brands, putting a product out there and hoping it is well received, and so forth.

I wrote a book Mastering the Mommy Track, which targets Moms with young kids or babies, those who are struggling with tough decisions: Do I pursue a business? Do I go back into the workforce? How can I stay positive when life is so challenging right now? Do I need to change gears or continue on the same path?

Life gets pretty hectic, so some of these Moms I only see once or twice a year. But it’s always good to catch up and hear what they are working on.

It is during the struggling times that you will need your true Mom friends the most. Your true friends will not judge you by the type of car you drive or the clothes you wear. They will stand by you when you hit a wall and are not sure which direction to turn.

Your true friends will understand that entrepreneurial women succeed and fail, and that failure is not always a bad thing but you have to get back up. You have to get back up even if it feels like the forces have aligned against you. And that is only the first step. Given these changing times, you may have to redefine your career.

I am grateful for the local Mom friends I have made, as we tough it out together and build our businesses and brands.

Image: FreeDigitalPhotos.net

Books Make a Difference

Moms influence. Moms read books. In the May issue of Books Make A Difference magazine, mom bloggers discuss how blogs and books have made a difference in their lives.

In honor of Mother’s Day, the online magazine www.BooksMakeADifference.com will feature mom bloggers in its Turn the Page column. The blog-style article, with contributions from four different blogging moms, will be the jump-off point for an extensive blog-hopping conversation. I was invited to take part in the Books Make a Difference-sponsored bloghop.

So what difference do I hope my book about motherhood, and my blog posts, will have for other moms? Two years ago, I did research to find a self-help book for working moms with babies or toddlers who were recovering from the economic slowdown. That book did not exist … so I decided to write my own.

I was looking to hear from working moms who were struggling either at home or at work. I selected career moms who were willing to share their unique stories, and posed them questions about their tension between family and career. Through my research, I found that many were exhausted from working full time and managing their household, fearful of losing their job, working longer hours for the same pay, and so forth.

I hope Mastering the Mommy Track helps other moms who are faced with questions such as: My husband has been out of work for over a year, what should we do? I lost my main client, where do I go from here? How can I alleviate my stress level during this trying time?

Some of the women featured in my book are bloggers. How did I start blogging? I had to start blogging on working mother topics because I was writing a book on career mom issues. Every author today has to have a blog page just like every business needs to have a blog.

When inspiration about motherhood hits me, I try to blog about it. My first priority is paying clients and prospecting for new business.  However, I do push out a blog every month or so, with the goal of encouraging other moms to take care of themselves, seek help when needed and take control of their careers.

Moms, if you have experienced setbacks like those in Mastering the Mommy Track–dust yourself off and get back on your feet. Tomorrow is a new day, with fresh opportunities to pursue. We face challenges today our parents’ generation never had to face—record unemployment, terrorist attacks, and so forth.

Blogging has brought me in touch with a virtual and local community of other mom bloggers. We’re all in this together…

 

Persistence More Vital Than Ever

Today’s job marketplace is more competitive than ever before. If you are seeking a job or new clients, you know it is fierce out there—regardless of the field you work in.

I am always looking for new clients—it is something I have been doing for almost twelve years. My business comes from word of mouth and referrals, so I have had to do a lot of networking over the years.

Two of the lessons I have learned are:

1. Don’t get discouraged. When prospecting for new clients, I send out emails or make calls. Some reply, but many do not. You have to keep going. Do not lose focus or get sidetracked.

2. Don’t take it personally. Sometimes I get repeat business from past clients—that is always gratifying. Some former clients do not reply to my emails. I have learned not to take it personally. You cannot—otherwise you might feel glum that day.

Since the Fall, I have been pitching my book Mastering the Mommy Track to media outlets and bookstores. I just learned the other day that Sears is selling my book online: http://www.sears.com/unknown-mastering-the-mommy-track/p-SPM540272114P. This is exciting as Sears is a major retailer.

When seeking endorsements for my book, I sent emails to some high–profile mommy bloggers and authors. Many did not reply—maybe they did not want to support an unknown author, maybe my book did not fit with their brand. Who knows the reason why? Eventually, I got some nice endorsements.

I believe in my book, its message and want it to sell well. I am realistic, however, and realize I am not going to be the next EL James.

Bottom line: If you are selling a book or product that you believe in, do not get discouraged. You have to throw a lot of pitches out there—Have faith that some will break through. Keep going!

Image: FreeDigitalPhotos.net